Broccoli City, Dreaming Out Loud and Earth Day Network will host the Broccoli City Festival (#BCFest), an Earth Day celebration that is a vehicle whose main objective is to bring awareness of about healthy living and sustainability to the urban community by highlighting brands that seek to reduce their impact and to celebrate Mother Earth through music, the Universal connector. The subject of going green and living a healthy lifestyle is not foreign to the mainstream, but there is a growing need and interest in urban communities around the country. For the most part, urban communities are rarely exposed to what a green lifestyle entails and how they, as individuals, living in these centers are a meaningful and viable part of the conversation, aside from the random “Go Green” or “Buy Green” message plastered at the grocery store. There is no content given or in depth knowledge shared from a source that the community can trust. They need a source that walks like them, talks like them, and most importantly understands them because the persons sharing the information are “them”.
“We invite you to join us in our effort to empower the community By giving them access to make a choice”